Sunday, 2 March 2008

Timing is Everything in Bookland

People in the publishing industry say timing is everything when releasing a book, whether it be a nonfiction book related to a world event or a fiction book riding on the coattails of a major social trend. I don't know if it's a coincidence, but I've been noticing a lot of hockey in the entertainment news lately.

Two movies are being released with the Toronto Maple Leafs in the story line. In Mike Myers' The Love Guru, (June 20 release) a Toronto Maple Leaf team is vying for the Stanley Cup (haha!). You'll either love or hate this typically hilarious Mike Myers movie, but its release is only a month before Bad Ice.

Breakfast With Scot features a gay couple raising an 11 year old boy. In the movie, the parents are former Leaf players. It's had some exposure in film festivals, but I don't see a major theatre release yet.

I picked up the February issue of Vanity Fair because Indiana Jones was on the cover, and inside is an article about Sean Avery, the New York Rangers bad boy. A snippet: ... Avery has quickly developed the reputation of playing hard on and off the ice, leading him to both the penalty box and the gossip columns, where reports of his club-hopping and active love life have restored a touch of glamour to a sport sorely lacking any.

With all this hockey talk lately, the timing of the July release of Bad Ice might be perfect, even if the only ice we see is in our drinks.

Think cool thoughts.

Photograph of Sean by Bruce Weber, Vanity Fair Magazine.


pjd said...

I think I speak for all of us when I say I hope the hockey momentum pumps up the sales of Bad Ice. I'll have to pick up a copy when it comes out. Didn't we all make a pact to buy any novel that gets published after being grilled on EE's site?

Chumplet said...

I guess that means I have to go through all of EE's threads to see what books I have to buy!

Thanks for the good wishes, Pete!

Bernita said...


Josephine Damian said...

Isn't the Stanley Cup played in May? Hockey's such a big thing in Canada and your book offers such a unique world for a romance.

pjd said...

Actually, I think May is defined as the month in which you think the Stanley Cup playoffs end, but they don't.

Chumplet said...

The playoffs generally start in April, and it takes about six to eight weeks for all the divisional winners to be decided, then the finals are usually in late May.

That reminds me - I watched the third game of the Stanley Cup finals while I was in labour, almost 19 years ago. The game was between Montreal and Calgary, the last time two Canadian teams faced off in the final. I sat in the common room at the hospital. The game went into second overtime and finished long before Beth arrived the next day.

The Anti-Wife said...

Great timing for your book. We'll all be thinking very positive thoughts for you!

Ali Katz said...

Best of luck with Bad Ice. I didn't know you were a Hockey fan. Of course, how could I miss it. You're Canadian!!

Sorry, Sandra you've been tagged. Six things about you. Rules on my blog.

sexy said...